Investing in UX research is an important part of any design process. It entails acquiring and analysing data in order to improve usability by employing a variety of research approaches like interviews, usability tests, card sorting. The purpose of UX research is to help us better understand our users. We gain a deeper understanding of the influence of our design on potential users by interacting with them, laying aside our own viewpoints, assumptions, and expectations. You can hire a mobile app agency design hong kong to do your UX research for your app.
Early in the design process, research can be used to obtain information about the context and environment in which the future design will dwell. This phase gives a foundational understanding of user behaviour and needs which can include interviews with customers.
It can help us get a sense of the typical user. It can guide people through real-world tasks on your design in order to uncover user issues. So, it is always a better idea to have the help of a good and trusted ux research agency with us.
In the UX research, you must always test early and often. It entails beginning with a minimum viable product (MVP) design, verifying it with users, and using the data gained to influence future design modifications.
Overall, UX research is crucial since it answers high-level issues for stakeholders. It focuses on actual demands, outlines the features required to meet those goals, and prioritises which modifications should be implemented.